Episode 35
Brian Doyle
vCIOToolbox
(and Co-Host)
“Why Strategic Account Management is Vital to MSP Success – The vCIO Role”


Brian Doyle, in addition to being the host of this podcast, is the CEO and Co-Founder of vCIOToolbox a Strategic Account Management platform helping MSP’s and MSSP’s get closer to their clients and track operational and security health.
About This Episode
Today we turn the tables and have our Co-Host Brian Doyle on the show to talk about the importance of the vCIO Role. As the CEO and Co-Founder of vCIOToolbox, Brian works with MSP’s globally to build strategic account management programs.
These programs help the MSP keep the client informed, elevate their perception as a partner, and drive a technology roadmap that creates win/win outcomes for both the client and MSP.
In our discussion we talk about how MSP’s often focus on client acquisition and service delivery. Those are two key pillars in all service providers, but often overlook is a strong process of staying engaged with the client post-sale and on-boarding.
Brian talks about how MSP value is always equated to MRR, but one of the most overlooked steps for many MSP’s is managing and controlling the client relationship. Too many times, once on-boarded, the primary point of contact for the client is the helpdesk team. Thus the health of the relationship often is being guarded by your most junior employees.
We focus the discussion on what steps an MSP can take to grow closer to their client, maximize long-term value of each relationship, and create happier clients.
Related Episodes
George Bardissi & Sade Mendez – Breaking the Boundaries of MSP Growth
Episode 139 George Bardissi, bvoip, MSP Initiative, & Bardissi Enterprises Breaking the Boundaries of MSP GrowthHosts Brian Doyle Tim McNeil Robb Rogers Guests George Bardissi bvoip – MSP Initiative – Bardissi Enterprises Sade Mendez MSP Initiative ...
Chris Johnson – Gaining Trust with Security Trustmark
Episode 138 Chris Johnson, CompTIA Gaining Trust with Security TrustmarkHosts Brian Doyle Tim McNeil Robb Rogers Guests Chris Johnson CompTIA Share Episode Instagram Facebook LinkedInAbout This EpisodeChris Johnson is a cybersecurity compliance...
A-Jay Orr Building Opportunity for Veterans in Transition
Episode 137 A-Jay Orr, Simple Plan IT Building Opportunity for Veterans in TransitionHosts Brian Doyle Tim McNeil Robb Rogers Guests A-Jay Orr Simple Plan IT Share Episode Instagram Facebook LinkedInAbout This EpisodeA-Jay Orr, the founder, and CEO of...